Saturday, March 3, 2018

On this Day, October 24th 1918 - Bassett Furniture Declares its Comeback

In January of 1918, Bassett's "highly valuable and extensive" plant was completely destroyed by fire. The old facility, was constructed of wood. I would imagine this was as most things started, a small facility that they kept adding to as business demand grew.

Bassett announced on this day that they were going to invest $200,000 to build a brand new, concrete and brick-based facility. The time frame to start, would be "immediately".

But - like the Phoenix that rose from the ashes...

In a historical retrospect - the fire may been a good thing, in the proverbial big picture. Bassett was already a powerhouse by 1918, the solid standing brick facility was a necessary structure to keep growth continuing at the pace that Bassett was seeing.

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